Celebrate Safely This Canada Day Long Weekend

Oakville, ON (MADD Canada) If you are raising a glass or two to celebrate Canada Day this weekend, MADD Canada and Allstate Insurance Company of Canada are asking you to plan ahead and arrange a sober ride home.

“As Canadians all across our great country plan their Canada Day weekend, we’re reminding everyone about the importance of having safe and sober transportation,” said MADD Canada National President Patricia Hynes-Coates. “Getting behind the wheel if you are impaired by alcohol and/or drugs can lead to tragedy. But the tragedy can so easily be prevented.”

Every year, hundreds of Canadians are killed and tens of thousands are injured because people drive under the influence of alcohol and/or drugs. MADD Canada and Allstate Insurance Company of Canada are emphasizing the vital role that every single person can play in keeping roads and communities safe from impaired driving.

  • Never drive a car, boat, ATV or any other vehicle while impaired;
  • Never ride with a driver who is impaired;
  • Call 911 to report suspected impaired drivers.

“Allstate Canada and its agents across the country join MADD Canada in wishing everyone a Happy Canada Day, and in sharing the sober driving message,” said Ryan Michel, President and CEO of Allstate Insurance Company of Canada. “Let’s all work together to have a Canada Day weekend that is free from impaired driving crashes. Please celebrate responsibly and plan ahead for a sober ride home.”

However you are celebrating, please arrange a sober ride home. Call an Uber or a cab, arrange a designated driver, take public transit or stay the night. Revelers looking for a safe, sober and reliable ride home at the push of a button can check out Uber, MADD Canada’s Official Designated Driving App. Visit https://www.uber.com/partner/en-ca/madd-canada/ for more information.

About MADD Canada

MADD Canada a national, charitable organization that is committed to stopping impaired driving and supporting the victims of this violent crime. With volunteer-driven groups in more than 100 communities across Canada, MADD Canada aims to offer support services to victims, heighten awareness of the dangers of impaired driving and save lives and prevent injuries on our roads. To learn more, visit http://www.madd.ca.

About Allstate Insurance Company of Canada

Allstate Insurance Company of Canada is one of the country’s leading producers and distributors of home and auto insurance products, serving Canadians since 1953. The company strives to keep its customers in “Good Hands®” as well as its employees, and has been listed five years in a row on the Best Employers in Canada list. Allstate Canada is committed to making a positive difference in the communities in which it operates and has partnered with organizations such as MADD Canada, United Way and Junior Achievement. To learn more about Allstate Canada, visit http://www.allstate.ca.

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