Orangeville, ON (James Doan) You can become caught-up in the daily running of your business and your wider networking. Do you do favours only where you feel generosity would eventually benefit you?

Take a tip from Adam Grant in his book “Give and Take: Why Helping Others Drives Our Success.” He notes a mutual aid attitude toward getting ahead has distinct disadvantages.

Recipients of a favour may sense that you expect future returns for yourself. They may resent the manipulation and hidden strings.

You may extend a hand only when you perceive someone to be able to help you. You will probably misjudge others, limiting future opportunities. Grant quotes LinkedIn founder Reid Hoffman on this. “If you insist on a quid pro quo every time you help others, you will have a much narrower network.”

Grant suggests you be willing to do something that would take you five minutes or less for anybody. Grant relates anecdotes illustrating the delightful rewards that flow from that approach.