Business Columns Keep it Simple, but Not Too Simple 1 Jul 202230 Jun 2022 Orangeville, ON (Caroline Davis) When an associate asked me what mistake I see most often in marketing pieces, I didn't hesitate for a moment. “Not explaining enough,” I replied. It's…
Business Columns The Best Kind Of Success 10 Jun 202215 Jun 2022 Orangeville, ON (Caroline Davis) The other day I paid $27 for access to a conference on women and money, whose last 20 minutes consisted of a pitch for a coaching…
Recreation - Leisure Indoor Plants That Love The Dark 28 May 202227 May 2022 Orangeville, ON (Caroline Davis) Many gardening experts describe the Aspidistra as one of the toughest and most adaptable houseplants. Its long blades of slender dark green or variegated dark green…
Business Columns Beware of Generalizations 20 May 202219 May 2022 Orangeville, ON (Caroline Davis) It is extremely difficult for me to be patient with people who take their own cherished preferences and project them onto an undefinedly large segment of…
Business Columns Repeat the Key Points in Your Presentation 18 Mar 2022 Orangeville, ON (Caroline Davis) A landscape architect told me he would redesign our embankment to make it less prone to erosion, but I and my neighbours had different ideas about…
Community Columns How Important Is Exercise For Women? 12 Mar 2022 Orangeville, ON Caroline Davis) Exercise is important for women, but who has the time? While juggling careers, families, and everything in between, women's personal needs often fall behind other concerns.…
Business Columns Pose the Right Question – Write a Great Article 4 Feb 20223 Feb 2022 Orangeville, ON (Caroline Davis) When you are writing your blog posts, do you ask questions? There are a number of aspects that you need to consider when creating content that…
Community Columns A 7 Day Program to Positive Thinking 15 Jan 202214 Jan 2022 Orangeville, ON (Caroline Davis) I’m sure you have a bright idea hidden somewhere in the back of your mind that you just can’t wait to test out. Of course, you’re…
Business Columns Opposites Have the Power 7 Jan 202214 Jan 2022 Orangeville, ON (Caroline Davis) If you are unable to come up with a catchy headline, slogan, or sound bite, take a look through what you have previously written for inspiration.…
Business Columns Take a Personal Approach to your Emails 17 Dec 202117 Dec 2021 Orangeville, ON (Caroline Davis) Every new subscriber to MarketingProfs' newsletter who writes to describe their reasons for signing up receives a personalized response from Ann Handley, Chief Content Officer. "That…
Recreation - Leisure Planning for Quick and Easy Meals 4 Dec 20215 Dec 2021 Orangeville, ON (Caroline Davis) If you are as busy as most people, you are always looking for ways to feed your family in convenient, fast, yet not-too-expensive ways. Try the…
Business Columns Upselling isn’t just a sales strategy 26 Nov 202124 Nov 2021 Basically, upselling is asking customers to purchase more expensive services or add-ons, to generate more revenue. You can use upselling techniques like marketing more profitable services or just telling customers…
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