Business Columns Promote Your Business 28 Oct 202228 Oct 2022 Orangeville, ON (Jason Mead) So you’re starting a small business. You figured out what you wanted to sell or do and went out and got it all set up. Now…
SmallBiz Tips Your Best Customers Testimonials Can be Great Advertising 20 Oct 202219 Oct 2022 Orangeville, ON (My Corner Office) Make it easy for them to help you. Show them what others said. Write them a draft letter and suggest they change what they want.…
Business Columns 4 Steps to Writing an Attractive Headline 19 Oct 202218 Oct 2022 Orangeville, ON (James Doan) Whether it be an email subject line or a blog or social media headline, or a headline for a letter or a postcard, laying the foundation…
Business Columns Make More Money, Spend Less Time and Resources 28 Sep 202227 Sep 2022 Orangeville, ON (James Doan) Many small businesses fall under the radar of business statistics. The difficulty of advertising your products without a budget is overwhelming. Face the fact that $20 a…
Business Columns Outsmart Your Competitors 10 Aug 20229 Aug 2022 Orangeville, ON (James Doan) You can get on top of the market with this high-impact, easy-to-use technique. You should be aware that your competition is looking for you in all…
SmallBiz Tips Sponsor a community team, charity, or special event 30 Jun 202229 Jun 2022 Orangeville, ON (My Corner Office) Sponsoring is friendlier than advertising. When you advertise, we know you are trying to sell us something. When you sponsor a group, cause or event…
Business Columns A Good Marketing Pitch is Like a … 31 May 202230 May 2022 Orangeville, ON (My Corner Office) Marketers use metaphors and similes in their persuasive communications to consumers. These make statements that a product has some unique concept. This style of marketing…
Business Columns Tell Me a Story 9 Mar 20228 Mar 2022 Orangeville, ON (James Doan) Storytelling has risen to be a “must know” business topic. One commentator calls it “the biggest business skill of the next five years.” Stories have always…
Business Columns What Gender is Your Writing? 8 Mar 2022 Orangeville, ON (My Corner Office) It has been observed that while certain marketers seem to attract mainly male clients, other client base skewed more female. One could assume this has…
Business Columns If You’re Going to Use Stock Photos, be Careful 15 Feb 202214 Feb 2022 Orangeville, ON (My Corner Office) It's no secret that stock photos - images you pick from an online catalog - have a lot of advantages. They're easy, convenient, and save…
SmallBiz Tips Seize Marketing Opportunities 20 Jan 202219 Jan 2022 Orangeville, ON (My Corner Office) Smart stores use promotional events, creative advertising, media publicity and window-displays to create a buzz about their store. They create big annual sales that customers…
Business Columns This Rhyme has a Reason Behind it 14 Dec 202113 Dec 2021 Orangeville, ON (My Corner Office) They say buns are the lowest form of wheat, and puns are the lowest form of wit. Rhymes might come in second. You know, silly…
James Doan 
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