Business Columns Deliver Results Not Just Solutions 11 Nov 202210 Nov 2022 Mono, ON (Adam Jones) The competition to be the chosen supplier of services for the available customers is fierce. Businesses are unsure which suppliers will provide the best service. Customers…
Business Columns The Sky is the Limit with Niche Website Marketing 9 Sep 20229 Sep 2022 Mono, ON (Adam Jones) A good subject is one of the most important aspects of niche website marketing. This will give you a foundation to build from. You can target one…
Business Columns Appeal to Both Niche and General Markets 8 Jul 20227 Jul 2022 Mono, ON (Adam Jones) Budding consultants and new service providers often make a basic mistake. Typically, they follow the idea that they'll have an easier launch if they select a…
Business Columns Draw in Your Readers with an Odd Fact 7 Jun 202215 Jun 2022 Orangeville, ON (My Corner Office) In medieval Europe, traders hyped scarce spices from faraway lands to make even more money from them. They said pepper grew in forests guarded by…
SmallBiz Tips Be Seen as the Expert 2 Jun 20222 Jun 2022 Orangeville, ON (My Corner Office) You can do this in person, through your website, or media appearances. Become known as the go-to person for your industry or expertise. Do that…
Business Columns A Good Marketing Pitch is Like a … 31 May 202230 May 2022 Orangeville, ON (My Corner Office) Marketers use metaphors and similes in their persuasive communications to consumers. These make statements that a product has some unique concept. This style of marketing…
SmallBiz Tips Position Yourself as Number One in Your Market 27 Jan 202226 Jan 2022 Orangeville, ON (My Corner Office) Create your own niche. Carve out your unique position. Although there are a number of ways to be number one in your market, the simplest…
Business Columns Blogs as Marketing Tools for Small and Medium-Sized Businesses 29 Sep 202128 Sep 2021 Orangeville, ON (James Doan) Effective marketers make regular posts of valuable content on their business blog. This will build company credibility and create a sound business reputation. A business blog can…
Business Columns Small Business Owners Can Make it Big in the Inbox 16 Jul 202126 Jun 2022 Mono, ON (Adam Jones) Have you ever considered why SPAM has caused such a public backlash compared to the deafening silence from its unsolicited paper cousins of direct and junk…
Business Columns The Importance of Niche Marketing 30 Jun 202129 Jun 2021 Orangeville, ON (James Doan) If you try to target everyone as a potential customer, you will probably sell to no one. When a website is not producing expected revenue, you…
Business Columns 3 Fundamental Ways to Expand Your Business 16 Jun 202115 Jun 2021 Orangeville, ON (James Doan) Here are three ways to strengthen your business. You can push out the competition by adding new layers to your existing business. 1. Start a cross-promotion…
Business Columns Look Out For New Markets 19 May 202119 May 2021 Orangeville, ON (James Doan) A successful businessperson is alert to the potential for new markets. Diversification is the best way to stay at the forefront of a constantly changing marketplace.…
James Doan 
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